As we begin 2019, I’ve been reflecting on what it means to be a purposeful leader. For the CEOs I work with, purpose and values inform both their personal approach to leadership and how they build higher performing organizations. These leaders are not only focused on the long-term success of their own companies – they are also working together to build a better world. It’s inspiring to talk to them about their vision of what business can be.
It’s easy to get caught up in our busy lives, but the new year is a good time to pause. Here I’ve outlined a set of questions that I hope will help you reflect on yourself, your company, and your community and get clear on what you want to accomplish this year. Read More
Articulating an inspiring purpose statement is an important step in helping your purpose take hold. If done right, the purpose statement is known throughout the company and is foundational to the strategy. It is embedded in the DNA of the organization.
A stated purpose is a means to demonstrate your commitment to long-term value as well as short-term results. It sparks the innovation that will help you stay competitive in a rapidly changing marketplace. It ignites the passion in your people and engages your top talent, so they stay, grow, and thrive with you.
Yet purpose-driven organizations often struggle to translate their higher ambition aspirations into a concise purpose statement. Read More
Starbucks shot into the headlines this past week following a Philadelphia store manager’s phone call to the police that led to the arrest of Rashon Nelson and Donte Robinson for trespassing. The two African American men were waiting to order until the colleague they were meeting arrived. The video of their removal by the officers went viral on social media (as of this week it had been viewed 11 million times) and prompted near-immediate demonstrations and boycotts.
Today, mission and values are integral to the culture and brand of many organizations. Many companies rely on this as a differentiator – a reason customers should come to them instead of competitors. This inevitably opens the door to higher expectations and increased scrutiny. Starbucks is definitely one of these companies. Read More